Announcing
The Brand New, 10 Part, Step By Step Video Course That Shows
You…
|
"Finally,
Discover How to Fight Bounce Rates and Increase How Long Someone Stays
On Your Website
…The Right Way - Starting today!"
In
this step-by-step video course you will get to watch over my
shoulder as I show you three things that can spike your
bounce rate, which has a direct impact on your
sales and conversions.
|
From
the Desk of:
[Your
Name]
Dear
Webmaster,
Have you ever
wondered whether there’s a way to know how well your site is
performing? What metrics could help give you an overall view
of it all?
While this is not the 100% defining factor, bounce rates are an
important thing to look into.
According to Google.com, "Bounce Rate is the percentage of single-page
visits (i.e. visits in which the person left your site from the
entrance page without interacting with the page)."
Of course while there's no definitive answer from Google on whether or
not they use this as a factor for ranking, the fact is that they expand
in detail on how to improve it and even include a video lecture on
it. This gives us our answer as to how important this is to
them.
As you may know, an increase in Bounce Rates is often a determining
factor in how your site performs in relation to human traffic.
Google even goes on to say that High Bounce Rate is often triggered due
to one page sites. And if you’ve followed Matt Cutt’s advice
on one page sites, you know they are not fond of “niche” sites or small
sites. They see authority sites or large well-structured
sites as high quality sites.
So in essence, the debate on whether Google uses this to determine rank
is still up in the air. Yet we know it’s a very serious topic
for them.
But that’s another topic for a different day.
Let’s get back to talking about how bounce rates impact your sales
because it is still a good determining factor of your site’s conversion
and stick rate.
You see…you have to go back to basics and ask this question…
Why do people leave and go back to the search engine results when they
come to a site?
Most likely – They haven’t found what they are looking for.
Or in other words your site is not congruent to the keyword they
searched. This of course is not always the case, but it’s
possible if you have a very high bounce rate.
Now there are three different things that we’ll be focusing on to
ensure you get these straight.
The first is - How fast your site loads.
Think about it for a second.
If you go to a site and it takes 20 seconds to load, would you really
be willing to wait or would you go back to Google and look for another
one? You’d probably go back to Google, right?
Unless of course you’ve been to the site before and you really like it.
Secondly, the content itself is key and oftentimes how much quality
content there is. If you go to a site and it has good quality
content, you’re more likely to stay vs. a site that has gibberish and
is hard to understand, right? It’s the same concept.
And lastly, you need to ensure that people are able to navigate your
sites with ease.
Think about that one.
Doesn’t it annoy you when you type something into Google, click on the
search result, and the site is so scattered that you can’t find
anything?
Of course you leave unhappy and go back to Google.
Now while there are many other variables, today we are going to focus
on these three areas because frankly quite a lot of people tend to
forget the basics.
Now while this basic stuff does require some rudimentary technical
understanding of the different concepts, you’ll get to learn how to
fight bounce rates step by step in this video course.
By following
these rules and implementing these concepts, you will then decrease
your bounce rates and make your visitors enjoy staying on your site, so
much so that they come back again - and that is really what you want in
the end.
Ready to get started and tackle this issue for your website?
|
Introducing...
Bounce
Drop Blueprint
10 Part Video Course
Here's a list of this 10-part video series in
more detail:
|
|
Video
#1: Introduction and Quick Overview
In this specific video, we are going
to introduce you to the blueprint. Also, we'll give you a quick
overview of the video course as a whole – so that you can understand
clearly what to expect as we go about implementing the system to lower
your bounce rates more effectively. You're also going to be shown how
it works, and what tools to use to effectively accomplish this.
|
|
Video
#2: How fast does your site load? And how to check.
Referring back to the previous
example, if you go to a site and it takes more than 10 seconds to load,
most visitors will leave to Google and look for another one.
Yet before you learn how to speed things up, you need to know where you
stand now. But how? There are so many tools out
there to use, which is the best?
|
|
Video
#3: How to expand and speed up HTML pages
At this point in time, you have found how fast your site
loads. We know that Google does not like single pages, so
we’ll talk briefly about ways to expand your site a little
bit. But more importantly, how can you speed up an HTML
landing page exactly? In this video, we’ll discuss ways of
doing this.
|
|
Video
#4: How to speed up WordPress sites? What Plugins to
use? What Settings are best for shared hosts vs. virtual
private servers?
Speeding up
WordPress is quite different to a basic HTML page. This
requires more stuff, but it’s easily done using a specific
plugin. While there are many out there, we’ll focus on one
specific plugin that we’ve found works really well. Whether
your site is on a shared host or virtual private server, we’ve got you
covered. Don’t worry – we’ve done the testing and can show
you how to find the best settings, because it is different from site to
site and there is no ‘one size fits all’ solution.
|
|
Video
#5: Web Hosting and Content Delivery Networks - What to look for
If you’re looking for ways to
switch web hosting companies, then before you do that, we want to make
sure you understand what type of web host to look for and Content
Delivery Network providers. Don’t worry if this doesn’t make
any sense now – it will soon. Essentially, who you host with
can often be a roadblock to how fast your site loads. That’s
the bottom line. Therefore, you’ll learn how to pinpoint a
good fast host in basic terms.
|
|
Video
#6: Content is key and types of content to use
The content itself can often
create an atmosphere for the visitor – either good or bad.
Bad quality content unrelated to what they’re looking for creates
frustration, while good quality content related to what they’re
searching can create trust. In the end, you want the
visitor’s trust, because ultimately that is what gains sales and
conversions. So in this video, we’ll discuss the different
types of content, how long they should be, and how you can use them to
create a great experience.
|
|
Video
#7: Where to get quality article content created
That is the question. If you don’t feel like you’re a great
writer and want to outsource article writing to an expert, there is a
way to do it and a way not to do it. Not all writers will
write well – we know that. But how do you find quality
article writers? That I will show you here.
|
|
Video
#8: Where to get quality videos created (edu-tainment)
People have short attention spans. And thus, people need to
be entertained while they are being educated. Unless you’ve
been hiding under a rock, you know that there is a trend going on now
where videos that provide great content also provide great
entertainment. It allows someone to stay on your site for
quite a while, enjoying every minute of it. Videos themselves
can increase your visitor stick rate, especially if you have many good
quality ones. But you have to ensure they are good quality
and are related to what they’re looking for. So
how? It’s super easy to find people, but you have to do it
right. Not all video creators have equal quality work either,
but I’ll show you how to pinpoint the best.
|
|
Video
#9: Organizing Your Content to Ensure Easy Access
The last point we want to cover is ensuring that your content is easily
accessible. While this sounds like common sense, it’s often
overlooked because it does require some technical sense. If
your high quality content is stuck deep within 3-4 clicks, people may
never see it or want to get there unless they are desperate.
However said that, with hundreds or thousands of competing sites,
people have many options. But back to the topic at hand,
we’ll cover how you can organize your content for easy access.
|
|
Video
#10: Site Navigation 101
Now let’s jump into the technical stuff. How to do you ensure
that your content is easily accessible once you have organized
everything? Well, in this video we’ll look at both HTML sites
and
WordPress sites on how to do this step by step.
|
Grab
this video course and learn how to fight bounce rates and increase your
stick rates which ultimately impact your sales conversions,
relationships, and more!
Add this
product to your cart now for only....
$67 $47
Warm
Regards,
[Your
Name]
P.S. In
this step-by-step video course you will get to watch over my shoulder
as I show you three things that can spike your bounce rate, which has a
direct impact on your sales and conversions.
P.P.S. You can
download this 10 part, step by step video course within seconds of your
purchase. It is delivered electronically, so there’s no
waiting!
|
|